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Amal is a visionary leader dedicated to transforming the aviation sector with a focus on digital innovation and a growth mindset. As Digital Strategy and Innovation Director at Matarat Holding, Amal aims to optimize operations, enhance customer experiences, and develop smart ecosystems. Driven by her passion for fostering a culture of innovation, she is committed to empowering the next generation of innovators and driving strategic expansion, exemplifying leadership aligned with Vision 2030.
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