Farah Mesmar
Regional Manager – External Affairs, Sustainability, and Environment
Farah is the Regional Manager for Environment and Sustainability in the Africa and Middle East Region at IATA, where she focuses on the decarbonization agenda of the aviation industry and advancing global sustainability. Her advocacy work involves collaborating with policy makers, international associations, and airlines across 67 states in AME.
Farah’s expertise lies in analyzing and developing policy positions to address a broad range of sustainability concerns related to the industry’s overarching goal of achieving Net-Zero emissions by 2050. She is also extensively involved in several environmental initiatives including long-term emission reduction pathways, sustainable aviation fuels, environmental management systems, and the implementation of the ICAO Global Market-Based Measure (CORSIA).
Beyond her professional work, Farah has also been recognized for her contributions to Sustainable Development. She was selected to speak at the UN General Assembly’s Major Group for Children and Youth in 2015 and was later nominated as a United Nations Young Leader. Farah has received numerous academic awards such as the Middle East Partnership Initiative (MEPI) Tomorrow’s Leaders Scholarship, in which she earned her undergraduate degree in Political Science and Legal Studies. She was also recently awarded a scholarship to pursue an Executive Program in Climate Change Policy and Law, furthering her commitment to creating a more sustainable future to all.
SPEAKER SESSION
13 November 2023 | 12:45 - 13:25 | Panel: Preparing for carbon neutral passengers of the future
Passenger expectations are changing, this session will identify how airlines and airports can increase customer buy-in and involvement without greenwashing. How can airlines ensure a credible CORSIA program to cut their co2 levels?